The Different Beats of Bamboo

With more than a decade in the music industry, multi-awarded rock maestro Francisco Gaudencio Lope Belardo Mañalac or simply Bamboo to his avid admirers, continues to lord over the airwaves with his eclectic and original sound.

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This former front man of the original Rivermaya and later the eponymous band Bamboo made waves not only through his resounding voice but also with his unparalleled originality as a performer. Now a solo act, he continues to pave the way to his success with hits conquering the Original Pilipino Music scene.

Bamboo has captivated his loyal fan base since his booming come back, with hits like Questions, Ikot ng Mundo and In this Life. This year, PolyEast Records has also re-released his popular debut album as a solo artist, No Water No Moon. It is the same award-winning compilation that won Bamboo the honor of being named Best Performance by a Male Recording Artist at the 25th Awit Awards. This re-release also includes his latest single Carousel, used in one of his campaigns in his most recent partnership with Tattoo Home Broadband.

A celebrated return to the music industry has brought back much needed talent and also this affirmation has armed Bamboo with the renewed  passion to help shape Original Pilipino Music. As he rides on his success, a stronger and edgier persona has taken shape with a special mission not only to make more music but more importantly to give back to the supportive industry that molded him as an artist.

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Through this ambitious resolve and as a fan of taking on new challenges, Bamboo now sits on the famous red chair as one of the mentors in ABS-CBN’s nationwide talent search franchise The Voice of the Philippines. Alongside co-mentors Lea Salonga, Sarah Geronimo and Apple.De.Ap, he has taken yet another opportunity to prove his mastery of the craft and reach out to more talented individuals to help them hone their music and guide them towards a well-deserved chance to be recognized in the industry. Following the success of The Voice of the Philippines’ pilot run, its weekly airings has put Bamboo’s group of musicians, fondly called “Kamp Kawayan”, on international Twitter trends, with online downloads of their performance topping the charts week on week – a testament to his growing clout.

And with all that hard work, the affinity of different industries followed. Further cementing Bamboo’s resilient influence is his various endorsement deals where brands value his significance.  Tattoo Home Broadband is at the forefront of these brand partnerships

The multi-awarded artist shares the values that Tattoo Home Broadband espouses, such as the recognition that greatness begins at home and is fueled by the love and support of one’s family. Bamboo shares that, “Tattoo Home Broadband echoes my passion to become an inspiration for others and to take on new adventures in my musical journey.”

Going beyond commercial appearances and event commitments, Bamboo not only became Tattoo Home Broadband’s face, but also its voice. This unique partnership redefined a brand and ambassador relationship — emphasizing the essential meaning of being an “ambassador” which is to represent.

And Bamboo does represent Tattoo Home Broadband well, as he immersed himself with the brand’s campaign planning beyond starring in its advertisements. From understanding the brand’s vision and personality, to contributing ideas for events and engagement with the brand’s supporters and his fans Bamboo has gamely participated in enriching the partnership.

This symbiotic relationship has reaped its rewards. Tattoo’s activities became more effective with Bamboo’s inputs like a typical Fan’s day that turned into an interactive live-streaming session allowing more people to relate to him and experience the brand at the same time. The ingenuity also did not stop there as Bamboo continues to be involved in up and coming campaigns and giving life to Tattoo Home Broadband’s vision of being an enabler for greatness for the whole family.

This year, Tattoo Home Broadband amped up its Internet and Landline plans with faster speeds and Unlimited Landline Calling to Globe/TM.  Plan 2299 clocks in at 3Mbps, 1599 at 3Mbps, and 1299 at 2Mbps — all with Free Landline and Free Unlicalls to Globe and TM — the first and only one in the market today. With great business results and a growing base of subscribers and supporters alike, Tattoo Home Broadband and Bamboo have proven what a true brand and ambassador partnership can achieve.

As Bamboo steers towards new challenges may it be for work or for his passions, it is worth watching what Tattoo Home Broadband and its game-changing ambassador will deliver in the months to come.

To know more about Tattoo Home Broadband’s latest offers visit www.tattoo.globe.com.ph.

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